Rooted in the "year-end fan meetup" concept, this event broke down the barriers of online interaction, bringing the platform's unique curator ecosystem and emotional connection with users offline. It created an annual celebration combining immersive experiences, community interaction, and emotional resonance, covering lifestyle experiences across all circles through diverse themed spaces.

A two-week festival of diverse activities. The Xiaohongshu Road Life Festival connected online content with offline street scenes and events, linking users and merchants. It guided people to rediscover the charm of the city while activating urban consumption and cultural vitality.

Centered on "See 100 Kinds of Life on Douyin," this conference communicated Douyin's lifestyle vertical positioning to the industry, media, and creators, building strong connections across parties. It also launched an incentive program for new creators, using offline scenographic visual displays to convey the platform's lifestyle philosophy and deepen links with creators and the industry.

Instead of a conventional hotel or conference space, this ChinaJoy salon was held in an upscale French restaurant just 500 meters from the main ChinaJoy venue. It met business and networking needs while preserving Pangle's international look and a relaxed, stylish atmosphere, with an interactive entrance adding a fashionable, tech-forward touch to the event.

Focused on Douyin e-commerce industry trends, this immersive summit combined content sharing, business networking, and interactive experiences. Through scenographic space design, diverse photo-op installations, and brand visual presentation, it delivered both industry influence and communication value.

Under the theme "Dress Library — See the Moment," this launch centered on brand visual upgrade. Through contemporary dance, runway presentations, and an immersive show space, it unveiled the VERO MODA 2026 S/S collection, delivering a fashion launch that balanced brand expression, artistic experience, and industry exchange.